LinkedIn: Time sponge no more!

When you’re in the business of selling your most finite commodity – time – you watch where every non-chargeable work minute is spent. After all, these are minutes you could be billing or better yet, minutes you could spend with your family and friends. You are no doubt wary of “time sponge” activities, avoiding them at all costs. Continue reading “LinkedIn: Time sponge no more!”

So, you want to start a podcast?

Podcasts aren’t new news. They’ve been around for more than a decade, the purview of niche broadcasters and radio reruns.

But reruns no more! Podcasts are coming of age with ‘publishers’, podcast personalities, advertisers and investors recognising them as a legitimate, targeted channel to reach engaged audiences around the world.

Continue reading “So, you want to start a podcast?”